Introducing the 413 Fit Club team
Meet the fitness experts that are here to help you achieve your goals
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Our founder
Blake Bramer
While Blake was attending college at the University of Cincinnati for a degree in Health Promotion Education: Exercise and Fitness, he obtained his first personal training certification through the American College of Sports Medicine (ACSM) and began working as a fitness coach soon after. Shortly after graduating in Cincy, he moved back home to Southern Indiana where he opened 413 Fit Club in 2015. It was located in a small studio on Vincennes Street in New Albany as a shared space with his aunt’s dance studio. After 14 months in business, it was time for a bigger space as Margaret decided to join as the second fitness coach! As membership grew and grew, we realized that people needed more help than just their workouts. So, Margaret pursued her nutrition certification through Precision Nutrition to begin the first stages of wellness coaching. Fast forward several more years down the road and now we have a strong team of 9 people that are all highly qualified fitness and wellness coaches to guide and encourage Kentuckiana as catalysts for a healthier community. We are proud to boast that nearly all of our staff began as members first looking for help; experienced sustaining life change; and are now excited to help others along the same journey!
Our coaches
Margaret
Margaret has been training at 413 since March of 2017. She earned her CPT from the National Academy of Sports Medicine. She graduated from Indiana University Southeast in December of 2016, with her Bachelors in Strategic Communication and is the head of Marketing. She also earned her PNL1 from Precision Nutrition and is our nutrition coach.
Sam
Sam graduated from Lindsey Wilson University College in 2008 with a Bachelor’s degree in Communication and Christian Ministry with a minor in Social Science. In 2019 she earned her CPT from the National Academy of Sports Medicine. Sam loves people and loves Jesus. She has a passion for fitness, specifically moms. She loves empowering women to chase being strong, not skinny; helping them become all that God created them to be!
Joanne
Joanne won the opportunity to train at 413 Fit Club in October 2015. After being a member for several years, she obtained her CPT certification through the National Academy of Sport’s Medicine to help others stay fit as they continue to age. She loves the transformation in her own life and wants to help others in their journey to better health and fitness.
Alex
Fitness Coach
Alex has been training since March of 2025, with a passion to help people become the strongest version of themselves; always bringing the energy to every class, session, or interaction. He got his training certification through Burgener Strength; focusing on Olympic Weightlifting. Additionally, he is going to school at U of L to receive a mechanical engineering degree.
Kim
Member Success Manager
After eight years as a dedicated member of 413 Kim has experienced firsthand how powerful consistency, community, and encouragement can be in creating lasting fitness habits. Now, as our Client Success Manager, she’s passionate about helping every member-especially those just starting out-feel supported, confident, and motivated to make fitness a lasting part of their lifestyle. Her goal is to make sure you keep showing up, stay connected, and get the most out of your time here at 413 Fit Club!
Grace
Fitness Coach
Grace is a former athlete who joined 413 Fit club in 2020 looking for a way to bring exercise back into her life. What started as a way to stay active turned into a passion for coaching and helping others reach their goals. As a long-time member turned coach, Grace loves seeing people do things they didn’t think they could. The greatest feeling in the world is picking up something heavy and realizing you’re stronger than you thought.
Sterling
Fitness Coach
Sterling grew up in Indianapolis, Indiana and graduated from Trinity Christian College with a Bachelor’s degree. His background is rooted in basketball having played at the collegiate level before moving into full time personal and basketball training in Indianapolis. Sterling now serves as the Head Strength and Conditioning Coach and Assistant Men’s Basketball Coach at IU Southeast University. He’s passionate about helping others grow in strength, discipline, and confidence both on and off the court, using fitness as a tool to help others thrive daily!
Alli
Wellness Coach
Alli is a dedicated Wellness Coach with a passion for helping others achieve balance, health, and vitality in their daily lives. With a strong background in healthcare as a nurse practitioner and interest in holistic wellness, Alli empowers clients to take charge of their physical and emotional well-being through personalized care and lifestyle guidance.
Outside of work, she loves Jesus and family. Alli spends quality time with her husband and three kids enjoying the great outdoors. Whether camping, going for a run, exploring nature trails, or traveling for her kids sporting events, Alli finds energy and inspiration in staying active and connected to nature.